My first initial idea was to show a family that all have their own “Stretchy Arms” gloves and using the gloves in heir own ways,creating a fun chaotic scene in the house. However, the idea was scraped completely as it included to many characters to design 😦
So I tried to think of others ways to show one main character having fun with his gloves,I had to think of a way to show at least 3 ways to use the gloves in a fun and useful way.
Here are some references for commercial inspiration
Nur's Art Process Blog 
3 replies on “Story planning and thumbnails”
Hi Nur
Your product seems really interesting to me!
I really like how you combined 2nd and 3rd ideas! Interesting and clear story lines, and it focused on the product well. But i don’t think the rope scene is necessary in the story. Do you have any reason why you want to put that particular scene in your story?
All the best, hope to see you more updates!! ღ’ᴗ’ღ
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Hello Eunji! Yes there is a reason why I want to add in the jump rope scene, I want to show more functionalities of the product. The scene where he stretches out and does jump rope is going to be a very quick and brief animated scene before the boy stretches his arms out, I’m treating it like an anticipation move before he retrieves the kite. I agree that my worry is fitting into the 30 second time frame but i can tweak the timings later and might cut some things out. Thank you for your comment! 🙂
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Hi Nur ! I like your product and thumbnail idea. I think its pace is very suitable for TVC, and it is the kind of TVC that I would like to continue watching.
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